ROI for Social Impact, Sarah Harris
(Video)

Welcome to Innovative Insights – brief conversations designed to showcase the unique talent that makes up our network of over 250 CSR, ESG and Sustainability consultants.


I’m Tom Knowlton – CEO, CSR Talent Group.

We invited Sarah Harris to join us today because of her insights into how brands reap value from impact strategies.

Our focus today is on how companies monetize social responsibility (make money do good); earn ROI on Impact/Sustainability strategy. The viewer will learn:

1. Examples of companies making money while doing good and leaving understanding how to spot opportunities.
2. The power of sharing your impact story.

Questions addressed in this interview include:

1. What business imperative is driving organizations to action – right now? Beyond ‘being good for the environment and the world around us….’ how do brands really reap value from impact/sustainability strategies? Can you share some real-life examples? 
2. You’ve provided examples of companies that are monetizing their social responsibility.  Can you now share an example or 2 of how brands share their impact story really well? 
3. How do people get started? What’s the best first move? 

Want to get more information?

Let’s setup a quick call and go over the details.


Accelerate Impact – Sharing Your Brand Purpose
(Workshop)

Sharing Your Brand Purpose is a workshop designed for CSR/Impact Leaders interested in growing business and impact. The workshop covers what brand purpose is, why it matters, and case studies of effective brand purpose in action. Led by Sarah Harris, drawing on 20+ years in social impact and purpose-driven advertising.

Cost:

Workshop fee, set price per session

Highlights:

  • Strategic Insight: Gain a deep understanding of brand purpose, its significance, and real-world success stories to strategically align your CSR/Impact initiatives with business goals.
  • Data-Driven Impact: Acquire data-backed insights on how integrating brand purpose not only drives business value but also amplifies your social impact.
  • Practical Solutions: Walk away with a practical brand purpose architecture, empowering you to seamlessly integrate and communicate your brand purpose with employees and customers.
  • Enhanced Engagement: Elevate your brand’s presence by fostering meaningful connections with employees and customers, turning brand purpose into a catalyst for increased engagement and loyalty.

Contact Sarah
Sarah Harris
sarah@accelerateimpactconsulting.com

Want to get more information?

Let’s setup a quick call and go over the details.


Aligning Brand & Purpose, Lynda Costa
(Video)

Welcome to Innovative Insights – brief conversations designed to showcase the unique talent that makes up our network of over 250 CSR, ESG and Sustainability consultants.

I’m Sheilah Crowley – Head of partnerships here at CSR Talent Group.

We invited Lynda Costa to join us today because her unique talent is in the brand and purpose space. And while aligning brand and purpose is a rapidly developing area and something we’ve found many companies are grappling with, Lynda brings her unique ability to innovate and use her exceptional communication skills to engage every variety of stakeholder.

So today we wanted to focus on two case studies that she’s shared with us that illustrate her unique ability to align brand and purpose and her overall contribution to the social impact ecosystem.

Questions addressed in this interview include:

  1. Lynda briefly and in your own words, please tell me about your background and what fuels your unique approach within the CSR, ESG space.
  2. We’ve spoken about your work at Pepsico and Firmenich (one of the largest the flavoring companies?). Can you use those two work examples to illustrate your approach to aligning brand and purpose?
  3. For the listener who may be working against some challenges in executing a brand and purpose strategy, can you provide some specific tips that maybe you could have used when trying to execute your programming?

Want to get more information?

Let’s setup a quick call and go over the details.


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